Cakes to order where to start. Making cakes to order

Some people enjoy tasting sweets, while others enjoy the process of creating them with their own hands.

If you finally have time to cook more complex dishes than soup and mashed potatoes, learn how to learn how to make cakes at home for yourself and to order. We will tell you where it is better to start this delicious and beautiful hobby, what you need to buy, where to learn the skill and how to ensure that the confectionery masterpiece is admired by guests.

Where does the path of a respected culinary begin?

Any mastery begins with desire and practice. But if you dream of learning how to bake beautiful cakes, then do not rush to immediately take on masterpieces from the portfolio of cool confectioners. Start with the basics, gradually moving up the steps.

Simple recipes - quick results and a powerful incentive

It is known that success inspires and gives confidence in a new business. There is only one way to quickly get the desired result - choose the most simple recipes with simple decor elements available for a beginner.

The easiest way is to learn how to make cakes from ready-made biscuit cakes, which are sold in stores. It is always perfectly even and has the same thickness of the cake. You just have to prepare the cream and decorate the product.

Equipment and tools - necessary tools

If you want to learn how to bake cake layers, you will definitely need a gas or electric oven. For biscuits, it is convenient to use a slow cooker with a baking function (we read more about this technique and its choice). From household appliances, you will definitely need a mixer, it is advisable to buy a stationary one in order to do other things while whipping cream or dough.

If you have a lot of dishes, then most likely you won’t have to buy anything, but make sure that there are bowls of different sizes, plastic and stainless steel containers with non-stick and enamel coating, spoons and forks of different sizes.

However, the most important thing in the preparation of confectionery products is decoration tools, it is difficult to create admirable beauty with “bare hands”.

What a beginner pastry chef should have:

kitchen scales, measuring cups and spoons;
baking molds - professionals recommend buying metal non-stick coatings with a removable ring, silicone molds and non-stick mats are also useful;
a pastry bag with a set of nozzles - it is better to purchase a bag, since working with a syringe is not very convenient;
stencils for quickly transforming simple homemade tori with powdered sugar or cocoa powder;
brushes for decoration;
tools for rolling dough, sugar mass and mastic;
blades for leveling;
food film.

From Supplies you will need: baking paper, border and packaging tapes, boxes or disposable paper coasters.

There are many cooking recipes, but there are products that are bought in stock because they are used very often:

dyes;
vanillin, cinnamon;
flavors;
nuts;
cocoa powder;
powdered sugar;
impregnation for cakes;
dry milk or cream;
gelatin;

Later, when you learn how to make cakes and decide on basic recipes, this list will be supplemented with other ingredients.

How to learn how to make beautiful cakes

There are a lot of techniques for decorating homemade confectionery, we will consider only those suitable for beginners.

Mastic - a quick result without flaws. Mastic is a sweet, elastic mass that is used to cover cakes and make decorative items. To cover the cake, the mastic is rolled out into a layer (like dough for dumplings) and the product is completely or partially wrapped with the resulting layer. The result is a ready-made field for creativity - other decorations and inscriptions can be applied to the surface. You can buy ready-made or do it yourself.

Confectionery spray - a novelty for an instant effect. This product deserves special attention, unlike mastic, it does not require any preparation. The spray should simply be sprayed onto the product, after which its surface will acquire the effect of a flocked coating.

Ready-made sugar figurines - beauty without effort. Today on sale is a huge selection of ready-made decor for cakes:

flowers for every taste of different sizes;
figurines of animals and people, including the bride and groom;
toys and cartoon characters for children's cakes;
figures for anniversaries and children's themes;
inscriptions, names and individual letters;
imitation of fruits and berries and other decor.

All kinds of sprinkles look interesting in the form of gold and silver balls, beads, stars.

Edible decals are another secret to a beautiful cake for those who are just learning the pastry craft. Such pictures are printed with food coloring on rice, wafer or sugar paper. The decor is applied to a cake lined with mastic.

Openwork decorations and chocolate figurines also quickly turn an ordinary cake into an elegant and festive one. Later, you will learn how to make lace and leaves on your own, but for starters, you can buy ready-made decor.

The most popular types of homemade cakes

Handmade cakes do not have to be similar to the masterpieces of eminent confectioners. Over time, you will develop your own zest, and perhaps your own style. But with all the variety of options, they can all be divided into several types. Consider the most popular and fashionable, because the confectionery world also has its own trends.

Jelly cakes contain a minimum of dough and fat, for which they are valued by adherents of a healthy diet. Jelly is made from sour cream, cream, cottage cheese, soft cheeses, juices, fruits. Read about how to cook and decorate a sour cream cake.

Puff pastry products are most similar to homemade ones, as they resemble grandmother's favorite "Napoleon".

Wafer cakes are suitable for making simple cakes at home. They do not require complex decor and are quickly transformed by sprinkling with chocolate, nuts, and powder.

Medoviki is a favorite delicacy of those who love tender and fragrant dough. The degree of softness of these cakes depends on the cream. If it is sour cream, then you get a very soft and delicate dessert, when using butter cream, a light crunch will remain.

Biscuit tori are the most popular, dozens of others are distinguished in this group, classified by the number of layers and tiers, types of cream, type of decoration.

At the peak of popularity is a naked cake - with this method, the sides of the product are not covered with cream, but left as is, showing cream layers. For decoration, fresh fruits are most often used.

Where to improve skills and learn professionalism

If you have been baking sweets at home for more than a day, but want to learn how to make cakes to order, consider taking courses. There are three options here:

Homemade cakes are in demand because they are associated with naturalness. Making money on dessert lovers is a hot trend, but making it a reality will require a little more effort than learning how to bake for yourself. This is detailed in our other publication.

If you are determined to learn how to make homemade cakes with your own hands, then start baking! Skills and abilities come only with experience, no books can replace practice.

Having studied the Moscow market of confectionery and cafes, Denis Goncharenko and his companion Artyom Shishlov found that you can eat a piece of cheesecake almost everywhere, and it is impossible to buy a fresh cake for less than 1,000 rubles. The partners decided to occupy this niche and equipped a bakery. Hopes for restaurateurs who could buy cakes in bulk failed - but the Internet helped find the shortest route to cheesecake lovers.

Denis Goncharenko and Artyom Shishlov

Co-founders of the Moscow Cheesecake project

How did the idea come about

A few years ago I was vacationing in America and made sure that cheesecakes are the most popular dessert there. When he returned, he said to Artyom:"Necessary making cakes is a real topic!” It's hard to get a fresh cake in Moscow -you can buy frozen in the supermarket, but not everyone wants to eat it; you can go to a restaurant and order a cake for 2,500 rubles, but not everyone can afford it. Our task was to give people a product that costs less than 1,000 rublesand with which you can celebrate the event at home or just eat enough.

What did you do first

We made a mistake and did not study the market closely, so we miscalculated with sales. Having borrowed 700,000 rubles from their parents, they began with the arrangement of a confectionery:bought equipment, tables, a huge oven and mixer, refrigerators. Almost everything is automated, which makes it easier for the chef. We ordered a heated press that flattens the dough in a cake mold and bakes it - it remains to pour the cheese mass there.

ABOUT We lost about four months on registration, although we could work all this time. But they did everything cleanly, beautifully, and as a result, we never had any questions. The problem turned out to be that in Russia there are no GOSTs for cheesecakes, so we had to develop technical conditions and test the product for the expiration date. So we found out that the cake is guaranteed to be stored for 10 days at a temperature+4 and six months with a "minus" in the freezer.

We lost about four months on registration, although we could have worked all this time

Recipe

The only more or less large manufacturer of cheesecakes in Russia - Cheeseberry from Stavropol - prices are about the same as Moscow Cheesecake, but the quality of the cheese does not reach the German one that we use. The rest of the cheesecakes are imported from abroad - their wholesale price is equal to that for which we sell the cake. The margin of intermediaries and retailers is added to it, and we try to keep more low price because we bake on the spot.

When I traveled to the USA, acquaintances arranged a meeting with a confectioner fromThe Cheesecake Factory, who taught me some useful stuff.Our recipe was finalized by a German technologist who gives master classes in Russia. For two days we baked cakes from dawn to dusk. Then they gave it to friends to try, collected reviews. The cheesecake base worked well, but there were issues with the crust. The filling soaked the cake, and it became liquid, not crispy. And the technologist just helped to make the right consistency. We trained the cook ourselves, because to find"confectioner cakes" is almost impossible.

Promotion

I wrote the site myself and am promoting it, so it takes a little to promote it, three thousand rubles a month. When we started and tried to attract corporate clients, we went to restaurants, brought samples and brochures with all the products. But it did not work very well - someone, for example, started ordering and stopped. Now the vast majority of buyers find our site and call. We bring samples for free, we usually like them -of those who try 80% become clients.

Income and expenses

While we have not recovered the invested million rubles, but there is a little bit left, the return on investment will occur soon. We worked in the red for about half a year, now we have stable growth - there was no such thing as previous month we have earned more than the current one. Last month's income 190 000 rubles, and profit 100 000 (minus the salary of the confectioner and courier).

Clients

We have many regular customers with whom we know personally. Who are they? Well, for example, Dmitry -bodybuilding coach, a real jock, loves our cakes, orders at least one a week for the gym at the business center. We try not to give such orders to the courier, but we bring it ourselves, his number is recorded on our work phone. He showed the gym and introduced the guys from the business center - now there are a lot of orders from there. I even brought him together with one restaurant - he just brought our products and gave them a try. We bring him even those tastes that are not yet on sale -banana and others.

There was a case when the guys from the bank ordered cheesecakes to the office for a corporate party, and the base of the cakes turned out to be liquid. The guy wrote in our

In this material:

Baking cakes at home is a business that does not require large expenses. To implement it, you do not need to rent a room, hire employees, and even draw up documents for doing business. Every housewife who knows how and loves to cook sweets can turn her passion into a profitable business.

Cake is a key element of any celebration, whether it's a birthday, a wedding or a small corporate party, so finding buyers will not be difficult. In addition, most consumers prefer sweets prepared to order by skilled housewives, because Such cakes have not only amazing taste, but also an original look.

Advantages of the "sweet" business

Unlike other activities, a cake business has many advantages, for example:

minimum cost of ingredients;
fast return on investment and guaranteed income;
the ability to work at any convenient time;
development of creative abilities.

The only negative aspect this business- the lack of a stable income in its early stages. But do not despair, because you can correct the situation by advertising your own products. In addition, customers who liked sweets often become regular customers and bring their friends. Gradually, the home business develops, the client base grows, thereby increasing financial income.

The success of her own baking business directly depends on the skill of the hostess, so she must constantly develop: try new recipes, experiment with the design of sweets, use her creative potential to the maximum when decorating products. Today you will not surprise anyone with elegant cream roses on a cake or frozen chocolate swans. To attract a large number customers need to master the technique of transferring photographs onto glaze, learn how to prepare multi-colored mastic and sculpt various characters from it.

Thanks to the Internet, it will not be difficult to learn all the intricacies, since on the network you can find many master classes on baking and decorating it. In order not to translate the ingredients, it is recommended to practice creating decor not on mastic, but on dough of a similar consistency.

Organization of work and search for clients

To turn amateur cake baking at home into a high-income business, you need to take seriously the issue of its organization.

It is not necessary to draw up a business plan, but it will be needed if the production will expand to a full-fledged confectionery. draw up documents individual entrepreneur working from home with a small number of clients is also unnecessary.

For organization production process at home you need to purchase everything you need for baking cakes:

forms of different sizes and designs;
several baking sheets;
special plates and devices for cakes;
kitchen appliances.

As for products, it is recommended to buy them as needed, because. most of them may deteriorate or not be needed at all. An exception may be flour, sugar, jams, preserves, soda and other ingredients with a long shelf life.

Next milestone creating a "sweet" business will be finding customers. There are several ways to report your services:

Prepare cakes for celebrations held with family and friends. As a rule, acquaintances become the first customers of baking, because they had the opportunity to be convinced of its excellent taste.
Place ads in sources mass media, i.e. in newspapers or the Internet. It is important not only to correctly compose an ad, temptingly presenting the offer, but also to attach several photos of your masterpieces taken earlier.
Publish sweets of your own preparation on your pages in in social networks or create a separate community.
Hold a free tasting or take your products for sale at a fair or other social event, while giving out business cards to potential customers.

Calculation of business profitability

Having started own business on cakes, prices should be kept fairly low at first in order to attract as many customers as possible. You need to raise the cost of products as the number of orders increases and your own skills develop. As a rule, income from a simple confectionery product is 25% of the cost, and cakes with unique design and an abundance of decorations can bring up to 50% profit.

In this business area, sweets are sold based on the weight of the treats, not the quantity. In addition, decorative elements, the complexity of the work and the ingredients used are additionally taken into account. The average price of 1 kg of cake is 1-2 thousand rubles, while 2-4 kg are usually ordered for a celebration. If we make calculations taking into account the receipt of 50% profit and about 15 orders per month, then the net income will reach 60,000 rubles.

Your own business, based on your favorite pastime, can bring not only great profit, but also pleasure. If desired, a small home-made cake production can be expanded into a pastry shop by increasing the range of sweets and hiring several workers. It is important to remember that any activity can become a "gold mine" if you properly organize the workflow and have the desire to develop.

Order a business plan

	Investments: from 1,490,000 rubles. Mobile cafes came to us from America. In the US and Europe, this segment began to grow rapidly since 2008 and has become one of the main market trends. Cafe on wheels "Confectioner Street" is the first federal franchise network in Russia, which is rapidly gaining momentum, which is understandable. After all, for such a cafe you don’t need to spend money on attracting…

	Investments: Investments 6 500 000 - 10 000 000 ₽ The idea of creating a wine bar with a quality assortment and pleasant prices was born by Evgenia Kachalova in 2013, after some time, which took the consciousness of a holistic concept, the search for a suitable place and team, the first Wine Bazaar appeared in Moscow! In May 2014, the Bazaar on Komsomolsky Prospekt opened its doors and immediately fell in love with the guest. Everyone came to…
	Investments: Investments 2 700 000 - 3 500 000 ₽ We are a team of professionals with over 10 years of experience in the food market. During this time, we have implemented more than 40 regional and federal projects in 15 different concepts. In 2017, we launched the Bakery No. 21 project and now we manage a network of bakery cafes, which we want to expand, because we believe that our product is a new level in the world…
	Investments: Franchise "Khomyak" is a network of cafes and a workshop for family holidays on a turnkey basis, and a cake-confectionery. We offer an alternative to relaxing "at the TV", boring children's shows with the same scenarios. For modern parents, we provide quality service- organization of a family holiday high level and at reasonable prices. "Family" and "uniqueness" are the hallmarks of Hamster's services. The café's menu includes…
	Investments: Investments from 345,000 rubles. Tops Cake Pops is a new trend in the confectionery market in Russia. We specialize in making cake pops - tiny cakes on sticks. Our biscuit desserts covered with excellent Belgian chocolate are prepared individually for each customer. This means that your name, wish or company logo can appear on the mini-cake. In addition, cake pops can take on almost any guise: ...
	Investments: Investments 426,000 - 926,000 rubles. Royal Forest is a team of young professionals that has been developing dynamically since 2010. We are direct suppliers of all raw materials used in the manufacture of our products, we are the owners of the production complex, i.е. minimized the risks of dependence on other market participants. For five years, we have been able to establish ourselves both in the capital market and beyond. Active…
	Investments: Investments 8,000,000 - 10,000,000 rubles. The Butcher Burger Bar burger project represents the LFR Family restaurant chain - a steadily, actively developing network that is in the service market Catering 10 years already. The company is represented by more than 30 restaurants: Sushimin pan-Asian restaurants, New York American diners, Mixtura Bar party bar, The Top Club nightclub, IL TEMPO Italian restaurant, Coffee Cake chain of coffee houses, Georgian…
	Investments: Investments 300,000 - 800,000 rubles. Sea of Tea is the first and largest network specialized tea shops. "Sea of tea" is a retail direction Trading House Rubin, which has existed since 1993 and also carries out wholesale, in addition, Rubin Trade House is the exclusive distributor in Russia of such trademarks like "Mabrok", "Sheri", "Quality" and many others. The basis of the “Sea of Tea” assortment is made up of…
	Investments: Investments from 400,000 rubles. The AKKOND confectionery factory dates back to 1943, and today it is one of the largest and dynamically developing confectionery enterprises in Russia. The factory produces a wide range of exclusive and traditional confectionery products - more than 450 items, and annually updates its range, bringing unique and original products to the market. So, for example, the pride of the factory and its calling card are…	Investments: from 400,000 rubles. CJSC "Agro Invest", which manufactures products under the trademark "Tsar-Product", is one of the five largest manufacturers food products in the Volga region. For many years successful work(the history of the Volgograd Meat Processing Plant dates back to 1898. TM "Tsar-Product", thanks to such qualities of its products as taste, naturalness and high quality, managed to earn the love and trust of customers. Guaranteed taste and...
	Investments: from 500,000 rubles. "Konfael" are original chocolate gifts made from high quality chocolate and natural ingredients without preservatives. The company "Konfael" began its work in the chocolate industry in 2001, becoming the first company to start producing sweets. handmade and the production of exclusive, certified chocolate pictures, also usable. In addition, the company produces custom-made chocolate sculptures weighing…

Earn money without leaving home - almost every woman thought about it! It's so wonderful to be able to devote the right amount of time to family and home, and at the same time be financially independent!

It remains only to find a way to combine the desire to be a good mother and wife with the desire to work. One of the most affordable and popular options home business This is homemade cakes.

Why baking cakes?

Any good parent strives to give their child the very best. First of all, it concerns food. If almost every housewife can cook the first and second courses, then for dessert, mothers often do not have enough strength, time, or skills. So it turns out that people are ready to pay for delicious, and most importantly, natural home-made cakes.

On the other hand, any woman can learn how to bake delicious homemade cakes. All you need is a great desire and a little experience. You can start honing your skills on family and friends. You can find many on the internet interesting ideas and master classes on this topic.

How much does it cost to bake a homemade cake?

Like any other business, baking cakes at home must generate income. Otherwise, the business will become a hobby. And we are pursuing the opposite goal. To calculate the cost of your products, you must take into account all the costs of producing a cake.

To begin with, let's list Tier 1 costs:

· food expenses(flour, eggs, milk, soda, butter, nuts, raisins, fruits, etc.);

· costs for finished cake decorations(roses, leaves, petals, pennies, etc.);

· electricity and gas costs.

As the business develops, there may be additional expenses. They will be associated with expanding the range of cakes and increasing the customer base.

So, in addition to the main expenses, the following cost items may arise:

· additional baking dishes and special tools(this can be a variety of silicone molds, convenient molds with removable sides or traditional iron molds, spatulas and knives for mastic, etc.);

Any housewife can easily calculate the cost of her cake by summing up the costs of creating a cake for all the items listed, plus the cost of her work.

Depending on the composition, the cake can be both more expensive and cheaper than store-bought. It will be more expensive if only natural products are used, for example, butter instead of margarine. However, your home masterpiece may well be cheaper. This is due to the lack of rent, payment of taxes and maintenance of the administrative apparatus.

How and to whom to sell homemade cakes?

The most convenient and inexpensive way to find representatives target audience for the marketing of homemade cakes is social networks. Do not be too lazy to create a separate page or even a group dedicated to your cakes. Post photos of your most successful work in it. Specify the composition, production time and cost per 1 kg. Most likely, your first customers will be your friends and acquaintances. Those of them who had a chance to try your creations at joint feasts will leave positive feedback and recommend you to their friends. After a while, there will be no release from orders.

Good luck in business and creative inspiration!

My friends, I greet you! As promised, I found another way for you to make good money - creative and very “delicious”! And now I will give you the first free master class on how to learn how to bake cakes to order from scratch.

From this article you will learn:

I have not yet met in my life people who would not like to eat sweets. How nice after a long time labor day relax with a cup of tea with sweets. And, despite the craze of the entire Internet community for sports and healthy eating, no, no, and you will treat yourself to something forbidden. And if a big holiday is coming, such as New Year, Birthday or wedding, then there is no way to do without a cake! It should sum up the celebration, become a pleasant surprise and the main decoration of the table.

Some of us buy pastries in the store, some make it ourselves, and some order from a private confectioner.

Have you noticed that home bakeries have become very popular lately? All my friends have been ordering birthday cakes and cupcakes exclusively from private masters for a long time. So, I suggest you become such exclusive confectioners yourself.

What is needed for this? Of course desire! Even if you have never baked anything, this is not a reason to refuse such a tempting idea. Everything is just the opposite - it's time to start!

Top 5 easiest recipes

In any case, use common sense first! No need to immediately take on recipes “with an asterisk”. Choose whichever is faster. Faster - it's better!

cheesecake- the most popular dessert, is on the menu of any cafe and restaurant. Do you think it's difficult to prepare? At first glance, it might seem so. But in fact, it turns out the first time for everyone! In addition, the cost of all ingredients will come out no more than 600 rubles, and it will take a maximum of 20 minutes of your time to prepare! Well, if you plan to bake to order, then this will be the most profitable cake. After all, you can sell it from 1500 rubles and more. Don't believe? Then watch the free master class https://profitroli-school.ru/chizcake-master-class.
bird's milk- a cake that we know from childhood. Delicate soufflé dessert melting in your mouth will not leave anyone indifferent. The main advantage of the cake is that it can be prepared in the morning and served on the table in the afternoon.
Pancho- a stunning combination of chocolate biscuit, pineapples and walnuts under a delicate cream. You will love this recipe because you can bake a sponge cake in any shape, and it does not have to be even, perfect - you will still cut it into pieces. And assembling Pancho is just a song! No alignments and complex techniques - just soak the biscuit pieces with cream and fold them up!
Mousse cake “Three chocolates”- despite the long name and the word “mousse” that frightens many, this cake does not require fundamental skills from you. Not the cheapest set of ingredients, but the result is a gift for gourmets and a complete delight!
pancake cake- brilliant invention! Each of us can bake pancakes. And the thing is small - mix any cream, grease pancakes with it and put it in a pile! Truly an amazing idea! And most importantly, you can experiment. You can bake yeast pancakes, you can fresh. Add cocoa to them - there will be a chocolate cake. Bake with oatmeal or rice flour - you get a pp-cake. And some even manage to make them savory - for example, from the liver or zucchini!

Very often it is these recipes that are included in basic courses for beginner confectioners. Clear and consistent, they will decorate any holiday.

How to learn the art of confectionery?

Independently and for free

This is where I and many of my friends started. How does it usually happen? We are looking for some recipes on the Internet, in books, we take from friends. And it seems like a cool recipe, judging by the stories / photos / reviews. You run to the store, buy a mountain of expensive products, then you do not get out of the kitchen all day, trying to do everything exactly. But as a result, something didn’t work out here, there is a joint, and now, all the efforts are down the drain. The finished cake flies into the trash can. You know those Internet memes called “Expectation/Reality”? This is exactly how it comes out. I wanted to surprise the guests, but in the end I made them laugh, and I myself was upset.

No, it's not that you're a bad hostess. It's just that most free recipes on the Internet are untested, and no one guarantees you a perfect result. You yourself perfectly understand that you can write anything, attach a completely left photo, and no one will guess anything.

And as a result, you will spend your energy, time, money, ruin a bunch of expensive products, and everything is down the drain. And most importantly, it will be a shame so that all the desire to bake something will disappear.

Master classes

So why not get real confectioners? Think it's long/expensive/tedious?

Not at all! Sign up for a workshop to try it out! By the way, most confectionery schools regularly organize free workshops in the form of webinars, where they teach beginners how to bake cool cakes in a matter of minutes, share the secrets of craftsmanship and answer questions from participants. As a result, you will gain a lot of new information.

I'M GOING TO A FREE MASTER CLASS!

Of course, a one-time master class will not solve all your problems. But you:

Guaranteed to master the recipe.
You can ask your questions live.
Surprise your loved ones with a new yummy.
Understand how easy learning is for you.
Decide if confectionery is right for you and if it's worth continuing your education.

If the decision is positive, then you should think about choosing full-fledged courses.

Online courses

For some reason, many people want to get to live master classes. It would seem that everything is obvious. You stand next to the confectioner, watch how he does it, maybe even get lucky and be allowed to hold the mixer in your hands. But in fact, everything turns out to be not the same as in beautiful films and TV shows. For live lessons, as a rule, a large group of students is recruited. After all, it is necessary to recapture the rent of the studio, and take into account the cost of products, and many other expenses. And in the end, the bazaar-station begins. Someone did not see anything, someone did not hear, someone did not understand and asks to repeat. And he left the course, went home, and completely forgot what to do. But a lot of money was spent, time was killed, and the benefit is not a fact that will come.

That is why I prefer online learning. Modern ways shooting allows you to create the complete feeling that the teacher is standing right in front of you. Everything is perfectly visible, if you do not understand, you can rewind, or even pause. And most importantly - the complete feeling that you are one on one with the teacher. No one interferes, does not push under the elbow, does not interrupt. And in general, you don’t have to adapt, because you can study at a convenient time for you.

I usually watch the video, figure out what's what, and then go to the kitchen, put the tablet or phone so that it can be seen, and start cooking with the confectioner. The immersion in the process is enormous!

There is always someone to ask a question. As a rule, studying online, you get access to a general chat with a tutor or, even better, an individual tutor who is with you 24/7. He will explain what is not clear, tell you how to replace the ingredients if you did not find what is indicated in the recipe, give good advice, and then sort out the mistakes so that you can take them into account for the future. Is this not a dream?

So, in the “ProfiTroli” confectionery school, hand in hand with an individual curator, you can go all the way from a beginner to a professional confectioner. An individual approach to each student solves a lot.
Online courses of the school "ProfiTroli":

Course "Beginner confectioner"

Beginner Pastry Chef is a step-by-step 2-month online course consisting of 2 main modules (theory/practice), thanks to which you will learn how to cook 7 of the coolest and most unusual desserts. You can please your loved ones and pleasantly surprise your friends. Even experienced confectioners will envy you!

Candy bar course

Candy bar is a 2-month online course consisting of the 8 most popular desserts that have appeared recently, but have already managed to win the hearts of millions of sweet teeth. These desserts will be an excellent alternative to traditional cakes and a highlight of any children's or youth holiday, because they can be used to decorate a candy bar or a sweet photo zone.

I have always loved to cook. But I got to the master class on making cakes relatively recently. Quite by accident, I discovered a new talent in myself and began to develop it. And for several years now I have been treating all relatives, friends and colleagues with sweets of my own preparation.

What do we need at the initial stage?

How to bake cakes at home? First we need a kitchen. She can be anyone. It is not necessary to have an expensive professional household appliances. Any even the oldest stove and oven will fit. As long as everything works properly.

To knead the dough, you will need a mixer or blender with special nozzles, which will later come in handy for whipping creams. Of course, you can do everything manually with a whisk, but it will take much more time and effort.

You will also have to buy several baking dishes of different diameters. For the smallest desserts, a 20 cm cake is suitable, and a large company can easily eat a 30 cm cake.

The cake doesn't have to be round. Therefore, square and rectangular shapes work well too. A variety of flowers, hearts and stars - at your discretion. For example, a heart-shaped cake can be easily cut and assembled from a round and square base.

Take care of the storage of products and ready-made cakes. You will definitely have to free up a separate shelf in the refrigerator for this. And if possible, then buy a separate refrigerator specifically for orders.

This is the minimum set of tools you will need. And you will definitely learn about professional devices and little tricks in my online school.

Let's start with the main thing - bake cakes

The basis of any cake or pastry is cakes. They can be biscuit, honey, sour cream, kefir, shortbread, puff or choux pastry. The variety of options is countless.

Each hostess has her own preferences and recipes. In order not to spoil the products and not to waste time, find a proven master class in making cakes. High cakes of small diameter are now in fashion. They look compact and stylish. To assemble such a dessert, we need at least 3 cakes.

Creams

Cakes without impregnation are dry and lifeless. Therefore, we just need a cream! For my taste, the more cream the better. The most popular creams are made from whipped cream, condensed milk and butter, sour cream, cottage cheese or mascarpone, there are also various custards, chocolate ganaches and curds. For a bright taste and color, you can add a variety of flavors and dyes.

The cream is a kind of “cement” necessary for assembling the cake. Therefore, the cream must be applied evenly and thoroughly coat all parts of the cake with it.

Cake assembly

If you are making a cake for yourself and plan to eat it at home, you can collect it on a large flat plate or platter. But if you bake for sale, then it is better to use disposable cardboard or plastic substrates.

We lay the first cake and cover it with an even layer of cream, then on top of it the second cake and again the cream. You can use several different creams and fillings in one cake, put nuts, berries or jam between layers. If you do not want your masterpiece to look like the Leaning Tower of Pisa, then use a pastry bag and a spatula to apply the cream.

Jewelry and decor

There are a huge number of decorating options. It all depends on your imagination and the desire of the customer. And do not forget that its price will depend on the beauty of the cake and its design, and in general, the demand for your pastries.

Mastic is a paste based on powdered sugar, similar to plasticine. It is very convenient to sculpt animal figures from it, fairy tale characters, heroes of comics and cartoons. Such cakes are often ordered for children's parties. Their cost ranges from 800 to 2000 rubles. for 1 kg.
Fresh fruits and berries are not inferior to mastic in the popularity rating. They are liked by women who watch their figure. Yoghurt and cottage cheese creams are less high-calorie, and fruits are in perfect harmony with them. In addition, decorating baked goods with fruit is the easiest way of all. For such a dessert, buyers are ready to pay from 500 to 1500 rubles. for 1 kg.
Gingerbread figures and sweets are the current favorite on the market. All the salt here is in printed gingerbread with drawings of multi-colored glaze, which are prepared separately, and then stuck into the cake using special skewers, or “glued” to the cream. Cooking such gingerbread is not easy, because in order to decorate them, you need to have a steady hand and artistic talent. In addition to gingerbread, such cakes are abundantly sprinkled with sweets, meringues, dragees, waffles, marshmallows and other ready-made sweets that can be bought at any store. The average price is 1200 - 1700 rubles. for 1 kg.
and velor cakes are all the rage. They are considered the most difficult to prepare and expensive. Their cost can reach up to 3.5 thousand rubles per kilogram.

Decor is a topic that worries all novice confectioners, so the ProfiTrolls school understands more than 10 options for the actual design of cakes, and also provides a manual on modern species decor that every beginner can easily repeat. Just look at what beautiful desserts students of online courses get after a couple of weeks of training.

Were you able to learn how to bake beautiful cakes? Then you will surely want to expand the range. What desserts are now in high price?

Cupcakes are small cupcakes with a massive cream cap that is sprinkled with various toppings. The price is 100-200 rubles per piece. But they are not sold individually. As a rule, the minimum order is completed from 6 pieces.
Trifles are an English dessert made from sponge cake, custard and whipped cream. Garnished with fresh fruit and served in serving glasses. Approximate price 200-300 rubles. a piece.
Cake pops are round cupcakes put on a stick. They are similar in shape and size to lollipops. Top them with chocolate and sprinkle with toppings. Price 80-150 rubles. a piece.

How to calculate the cost of the finished cake?

After you learn how to cook all these magical goodies, and move from the category of beginners to experienced bakers, you can think about opening your own bakery. And how to make this business profitable, I will tell right now.

The cost of products used in the preparation of cakes and cream;
The cost of decorative elements, dyes, fruits and toppings;
The price of the substrate and packaging;
Transportation costs for the delivery of the cake;
Payment of utility bills (electricity, gas, water).

Make an increase in the amount in which you value your work and time spent.

Compare the figures obtained with the average market price of similar cakes.

Where to find the first clients?

After completing my courses, you should not immediately try to sell your pastries. Try to start practicing on your friends and relatives. I am sure that they will only be grateful to you for such experiences. And you get your hand.

It is through social networks that it is easiest to find the first customers. Create a separate account on Instagram or place an ad on your wall in contact. Ask your friends to share your post. More advanced users can create their own website dedicated to baking. You can advertise on thematic forums and mom blogs, for example, babyblog.ru or baby.ru.

Choose only fresh and high-quality products for your cakes. Then satisfied customers will come back to you again and again.

Try to personalize your style. Think carefully about packaging. It should not only be beautiful, but also ensure the safety of your creations during transportation.

My advice to you is to cook cakes only in a good mood. That's when they turn out to be unforgettably delicious. Therefore, I wish you good mood, more inspiration and new creative ideas! Do not forget to subscribe to my blog and share the link on social networks. See you soon!