With the maximum benefit - the desire is justified and quite feasible. To achieve this goal, you need to be well versed in both the intricacies of real estate activities and the peculiarities of the real estate market.

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A few tips from a professional will help you competently approach the valuation of your property, thereby increasing the chances of a quick and profitable deal. So, how is it still more expensive?

Proper property appraisal is the first step to success

It should be understood that, on the one hand, it should attract more and more interested customers, and on the other hand, it should not impress the buyer too junk.

The quality assessment of housing consists of several factors, among which the main one is comparative analysis of both the entire real estate market and apartments of this type.

visual effect

It's no secret that the first impression is the strongest. First of all, this applies to apartments. If the first inspection made a favorable impression on the potential buyer, he wants to go back to it again.

Of course, the final decision is made by the buyer after viewing several options, but from the point of view of psychological perception, the advantage is always on the side of well-groomed, tidy housing.

Even if the seller does not have the opportunity to make expensive repairs before selling, elementary cleanliness and order is already a considerable advantage.

In real estate practice, almost every buyer prefers to deal with neat, clean sellers, who have living space to match the owners.

At the same time, "killed" apartments, despite the bargain prices, can be sold for a very long time. And the reason will be not only the reluctance to invest huge amounts of money in repairs, but the same psychological factor - disgust.

Redevelopment: to be or not to be?

Quite often, when putting up an apartment for sale, the owners forget (or do not want to bother with documents) about Unfortunately, the availability can significantly affect the value of the property, and even become the reason for the refusal of the transaction.

It should be remembered that large redevelopments that are not legalized in the BTI (especially with regard to the demolition of wall partitions) may cause a refusal to register a sales contract.

Moreover, if the load-bearing wall was affected during the redevelopment, the sale may become impossible at all, since this fact may lead to criminal liability.

Do repairs need to be made?

Presale repair - quite a contentious issue.

Many argue that they do not want to bother with repairs by the fact that the new owner will still redo everything in his own way. Others invest a lot of money in the modern decoration of the apartment, hoping to extract more benefits.

Everyone is right in their own way. A wrong decision can be costly, so it is better to think carefully and weigh everything - financial possibilities, the condition of the apartment, the timing of the sale, and of course, the desired value.

However, an apartment with fresh, modern, built-in furniture and appliances will cost a lot more than a regular box.

For every product there is a buyer. This saying can serve as a parting word to supporters and opponents of repair. It remains only to add: each product has its own price.

When should you invest in repairs?

If the apartment for sale is located in an elite building, in a prestigious area, has a modern layout and a gorgeous view from the window, you can safely venture into it

At the same time, even the design of an apartment according to an individual design project can be quite justified.

Investing in business, premium and elite class real estate is almost always profitable - such apartments cost 20-30% more and are designed for a solid buyer.

Which apartments are not worth investing in?

Real estate located away from business and business centers, in residential areas or in "economy class" houses, unlikely to be in demand at an inflated price.

For this reason, it is not advisable to start, for example, in "Khrushchev", expensive redevelopment and finishing work.

A high price will scare away potential buyers, the sale will be delayed indefinitely, and as a result, the seller will either have to lower the price or cancel the sale altogether.

How to quickly and profitably sell an apartment?

There are not many ads

The real estate market cannot exist without advertising.

1. mass media (printed publications specializing in advertising and private announcements);
2. Internet portals, online publications (you need to pay attention to the indexing of the site in search engines);
3. professional real estate agents.

When composing an ad unit, you need to take care of maximum information content. Successful, high-quality photographs taken from a favorable angle, in good lighting, many times increase the effectiveness of an advertisement.

In addition to print and online publications, effective methods such as:

• banner advertising;
• creation and promotion of your own website with advertising;
• posting ads in public places;
• other alternative methods.

Proper presentation of the apartment for sale

Presentation preparation includes several stages:

• communication with customers who called on advertisements;
• organization of inspections of the apartment;
• direct communication with a potential buyer.

During telephone conversations, it is important present your apartment in a positive light.

In addition, you need to try to find out for yourself the client's requests, his conditions and opportunities, for example:

1. whether he is selling his property (in such a situation, the sale period may be delayed for a long time);
2. what priorities prevail in the search for housing (the presence of a school / kindergarten nearby, the presence of a transport interchange, health status / high floors, hospitals, clinics, etc.);
3. what amount is expected to be invested in the transaction (taking into account the cost of services of a notary, realtor and state registrar).

Negotiations with the buyer must be completed agreement to inspect the apartment.

Showing the apartment is the main moment of pre-sale preparation.

It is very important not only to lead the visitor from the front door to the balcony, but to have time to describe the undeniable advantages of each element, room, and their features in a few minutes of viewing.

Potential buyers should be aware of:

• from the apartment;
• check the layout with the original;
• indicate the presence of load-bearing walls;
• indicate the existing redevelopment and verify their documentary registration;
• demonstrate the advantages of the location of the apartment, layout, storage rooms, separate bathroom, glazed balcony / loggia);
• point out new metal-plastic plastic windows, modern entrance and interior doors, new plumbing, plumbing and drains, the presence of meters, tiles in the bathroom and kitchen;
• emphasize the presence of parquet (laminate, linoleum);
• focus on fresh repairs, non-leaking ceilings, the absence of dampness and fungus on the walls;
• clarify what appliances or built-in furniture with appliances are included in the price of the apartment;
• pay attention to a clean entrance, a modern serviceable elevator, cleanliness in the entrance and in the yard, good neighbors;
• emphasize the good location of the house in relation to the roadway, shops, transport stops and other important points for the buyer.

If you do not know how expensive it is to sell an apartment, then remember that it is very important to describe all the advantages and disadvantages of real estate, thus justifying the high cost of housing. Not bad to mention the possible bargaining within reasonable limits.

Important: the buyer must not be allowed to inspect the apartment on his own. Real estate practice shows that in such situations, the buyer leaves forever. Only personal communication with the client is important!

Not less important communication with the buyer after viewing the apartment. After some time, you need to call him and clarify his impression of the viewed property.

If a potential buyer cannot make a decision, it is necessary to reasonably push him to make a decision in favor of a particular apartment, list all the pros and cons, emphasize the advantages over other properties shown before or after.

As a rule, a professional approach pays off, and the apartment is sold at a high price.

How to sell an apartment for more?

Do you need to bargain?

Even if the buyer expressed a desire to purchase this apartment, it's not a sale yet. Bargaining begins, and the professionalism of the seller (or his representative) will determine how beneficial it will be for both parties.

To a large extent, this moment depends from the real situation in the real estate market and an adequate assessment of the apartment.

The amount of bargaining largely depends on how great the desire of the client to purchase this particular apartment. If there are several contenders for the acquisition, it is possible to overprice or lack of bargaining.

Regardless of whether the apartment will be sold on its own or through a real estate agency, you need to remember that the final decision is made by the seller.

And if the goal is to sell more expensive, you should not succumb to the pressure of others and draw hasty conclusions. The right decision in the sale of real estate is a balanced decision.

How to sell an apartment quickly and profitably? Watch the following video instruction:

1. Angelina Bogdanova

   You can quickly sell an apartment if you confidently navigate the housing market and know the current trends in supply and demand. A professional realtor who is interested in his and your income is ready to talk about the prospects for selling a home at any time. Perhaps he already has a potential buyer right now or can be found in the near future.

2. Valentine

   I ask you to help resolve the issue in such a situation - my husband (former) and I are the owners of a 2-room apartment (in equal shares). Through the court, I managed to allocate a share in the right (1/2). to sell the whole house. After all, if you sell the whole apartment at once, the price is good. If you sell a share, the price for it is already much lower and it’s more difficult to sell.. And the ex-husband intimidates that he will sell his share first and then, as he says, I will sell my share at the minimum cost . Is it possible to somehow oblige the husband to sell his share in the right (so that we can sell the entire apartment)?